SaaStr Annual 2026
The world's largest SaaS community event
Editorial Score
Event Photos
Main stage keynote — Day 1
Featured Speakers
Jason Lemkin
Founder & CEO · SaaStr
Founder of SaaStr, the world's largest SaaS community. Previously co-founded EchoSign (acquired by Adobe).
Dharmesh Shah
Co-Founder & CTO · HubSpot
Co-founder of HubSpot and creator of the inbound marketing movement. Author of Inbound Marketing.
Tomasz Tunguz
General Partner · Theory Ventures
Venture capitalist at Theory Ventures, focused on data infrastructure and AI-native SaaS companies.
Event Agenda
Opening Keynote: The State of SaaS in 2026
Main StageJason Lemkin
Jason Lemkin opens the conference with data-driven insights on SaaS growth, AI adoption, and what the next 12 months hold.
From 0 to $100M ARR: The PLG Playbook
Growth TrackDharmesh Shah
A deep-dive into product-led growth strategies that have driven the fastest-growing SaaS companies of the past three years.
Investor Office Hours
NetworkingOne-on-one sessions with top-tier VCs. Pre-registration required via the SaaStr app.
AI-Native SaaS: Building for the Next Decade
AI TrackTomasz Tunguz
How AI is reshaping SaaS product architecture, pricing models, and go-to-market strategies.
Founder Fireside: Lessons from $1B+ Exits
Main StageCandid conversation with founders who have navigated acquisitions, IPOs, and the challenges of scaling.
SaaStr Annual is the flagship event for the global SaaS community. Now in its 10th year, it brings together over 12,000 founders, operators, and investors for three days of high-signal content and unmatched networking.
The editorial team attended all three days in 2026 and came away with a clear verdict: if you are building or investing in SaaS, this is the one event you cannot skip.
Discussion (3 comments)
Attended SaaStr Annual for the third time this year. The investor office hours alone are worth the ticket price. Got three warm intros that turned into real conversations.
Agreed — the office hours format has improved a lot. The pre-screening means both sides are better prepared.
The 4.2 score for value for money feels right. San Francisco hotel + flights + ticket is easily $3-4k all-in. For a seed-stage founder that is a big bet. For Series B+ it is a no-brainer.
Sponsor ROI of 4.9 is accurate from our experience. We closed two enterprise deals directly attributable to our SaaStr booth last year. The audience quality is unmatched.